Retail business support
The City of Whittlesea is proud to support its thriving retail sector. With over 1,400 retail businesses, three major shopping centres, and numerous local retail hubs, our city is a vibrant place for business success. Whether you're starting, growing, or relocating your retail business, we're here to help you succeed.
Why Choose the City of Whittlesea?
Our municipality offers:
- A growing population and customer base.
- Strategic location with excellent transport connectivity.
- Diverse retail precincts catering to all business needs.
- Access to programs and services that foster business growth.
Programs to enhance retail success
Town Centre Revitalisation Program
We’re revitalising older shopping strips to create vibrant, accessible retail precincts. Through upgrades like new footpaths, lighting, street furniture, and public art, we’re attracting more customers to local businesses.
As part of this program, we collaborate with traders to offer
- Business mentoring and advice to strengthen operations.
- Networking and events to build connections.
- Training and education to enhance skills and knowledge.
Vacant to Vibrant Program
Transforming empty spaces into bustling retail hubs is at the heart of our Vacant to Vibrant initiative. We work with property owners, agents, and entrepreneurs to bring life to vacant commercial spaces.
Program benefits include
- Opportunities for start-ups, social enterprises, and non-profits.
- Boosting local job creation and economic growth.
- Supporting a resilient and thriving local economy.
- Strengthening community connections through lively precincts.
For more information, email us at business@whittlesea.vic.gov.au
Your business toolbox
Victorian Small Business Commission (VSBC)
Resolve disputes and access support for smoother business operations with VSBC’s services, including:
- Preliminary and pre-mediation assistance to resolve issues early.
- Low-cost mediation with experienced, independent mediators.
- Educational resources to improve decision-making and business practices.
For more information, visit the VSBC website.
Business Victoria
Business Victoria offers an extensive online resource to help you start, run, and grow your business. Discover:
- Guidance on licensing, regulations, and financial support.
- Industry-specific insights.
- Customised interactive guides for business planning.
Find more information on the Business Victoria website.
National Retailers Association (NRA)
The NRA is dedicated to supporting retailers with industry updates, insights, and advocacy. It offers tools and resources to help retail businesses succeed in Australia’s dynamic marketplace.
Find more information on the NRA website.
NorthLink
As a key advocate for Melbourne’s North, NorthLink provides events, partnerships, and resources that drive sustainable business growth. Join industry groups focused on advanced manufacturing, food, health, and more.
For more information, visit the NorthLink website.
Explore the City of Whittlesea's retail centres
From bustling shopping hubs to local neighbourhood strips, our retail precincts cater to diverse customer needs:
Major retail centres
- Westfield Plenty Valley: A premier shopping destination with over 185 specialty stores, a fresh food precinct, and a vibrant dining area.
- Pacific Epping: Home to 230+ stores, entertainment options, and family-friendly dining experiences.
- DFO Uni Hill: Outlet shopping at its best, featuring leading global brands at discounted prices.
Let us support your retail journey
Whether you’re an established retailer or just starting out, we provide the tools, networks, and opportunities you need to succeed. Reach out to us at business@whittlesea.vic.gov.au to learn more.